A journalism graduate named Max Reubens goes to sleep and dreams of interviewing at a niche urban magazine called The Minotaur. His visions turns into a nightmare when the magazine's editor lectures the interviewee about his destiny. The condescending editor warns Max to stay away and relishes the opportunity to bash the dying industry. He sends the deflated Max on his way. But, the young copywriter has no wings to fly away from The Minotaur, and he can't find his way out of the labyrinthine building or wake from the horrifying dream.