For Otto, a 19-year-old bowling alley employee, escape from an unsavory existence comes from within himself. He is shunned by his co-workers, ignored by the girl he loves, and is a disappointment to even his ten-year-old brother. On his day off as a maintenance-man at Bel-Mark Lanes, Otto goes there hoping he'll chance upon Maggie, the girl he desires. As his night spirals into despair, hope manifests in the men's bathroom as vibrant neon graffiti. The neon graffiti triggers fantasies where Otto is loved by Maggie and celebrated by his peers. It is but a facade, and Otto eventually is sucker-punched back into reality. Otto must learn to be comfortable in his own skin and erase the gilded neon images that his mind desires.