Turn Turn Turn

Sound by USCO. A kinetic alchemy of the light and electronic works of Nicolas Schoffer, Julio Le Parc, USCO, and Nam June Paik. An exploration of the effect-versus-content thesis of Marshall McLuhan's 'the medium is the message/massage "TURN TURN TURN, a film of the eye-shattering, flashing, rotating light sculptures programmed by USCO to turn turn turn the popular song into a rich electronic fugue on the word NOW: Let's take the OW out of NOW; let's turn the NO out of NOW." – Film Quarterly.